Saturday, August 22, 2020
I didn't become more acquainted with a significant number of you. Along these lines, I can't be sure of how you feel, be that as it may, with respect to me, this year has been, by a wide margin, the most charming and enlightening one of my secondary school vocation. Charming in light of the new, intriguing companions I've made and of the great occasions I've had, and enlightening in view of my being compelled to look towards what's to come. Not only staring off into space and envisioning about an amazing remainder, however at long last plunking down and settle on some clear choices concerning it. For me and a large number of you, universities have must be applied for and settled on and grants rounded out. Some of you have been investigating professional schools or the military, while others will be going straight into the work power. Whatever your case might be, we've all made them thing in like manner in that we've been making arrangements for our prospects. Since the choices we mak e now or before long will affect the remainder of our lives, I'd prefer to accept this opportunity to impart some counsel to all of you. The most significant counsel I trust I can share is to would what you like to do. Try not to be compelled into some life profession since it's the most decent or on the grounds that it would make your family the proudest. Satisfaction is simply the best objective throughout everyday life and is independent. The joy of others won't fulfill you over the long haul. In the event that your fondest wish is to turn into an Atlantic Puffin raiser in northern Maine, at that point let it all out. Try not to permit anybody or anything to stop you. Additionally, a large number of you should completely acknowledge how much a great time an occupation will take up. Working, yet planning for it and the idea that will go towards it every day. Truth be told, for the vast majority of you, your life will spin around your activity. Where you live, who you see regular, will for the most part be reliant upon the activity you pick... ... Thus, don't imagine that since you're not beginning school immediately or not setting off for college by any means, that you're bound to not get what you truly desire. It takes work, in any case, in case you're sufficiently resolved, you can for the most part accomplish your objectives. Despite the fact that you can't hope to accomplish all the objectives you set for yourself, never be hesitant to at any rate attempt. Disappointment is perhaps the best approaches to learn in that despite the fact that you have fizzled, the new encounters you have picked up while attempting to accomplish your objective will make you mindful of additional opportunities and permit you to shape new objectives for yourself. So recall, don't accommodate into precisely what society needs you to be. Would what you like to do. What's more, on the off chance that you don't have the foggiest idea what that is as of now, discover. Try not to be reluctant to attempt various things. Be a daring individual. Live your lives for everything they have in light of the fact that they won't keep going forever!
Thursday, July 16, 2020
Heroin and Alcohol Consumption Addiction Drug Use Heroin Print Heroin and Alcohol Consumption By Buddy T facebook twitter Buddy T is an anonymous writer and founding member of the Online Al-Anon Outreach Committee with decades of experience writing about alcoholism. Learn about our editorial policy Buddy T Medically reviewed by Medically reviewed by Steven Gans, MD on August 05, 2016 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on July 22, 2019 MedicImage/Universal Images Group/Getty Images More in Addiction Drug Use Heroin Cocaine Marijuana Meth Ecstasy/MDMA Hallucinogens Opioids Prescription Medications Alcohol Use Addictive Behaviors Nicotine Use Coping and Recovery Heroin is an opiate processed from morphine extracted from the seed pods of certain varieties of poppy plants. It is an illegal and highly addictive drug sometimes cut with other powder, including sugar, starch, powdered milk or quinine, to increase volume, which helps the person selling it make more money. Between 2000 and 2014 the death rate from drug overdoses in the United States increased 137 percent and there was a 200 percent increase in the rate of overdose deaths involving opioid pain relievers and heroin, according to the Centers for Disease Control and Prevention. Pure and Black Tar Heroin In the United States today, you can buy two types of heroin: pure heroin and black tar heroin. Pure heroin comes from South America and Southeast Asia and is a white powder with a bitter taste. Most of the heroin sold in the eastern United States is this form of heroin. Black tar heroin comes from Mexico and is sold mainly in the states west of the Mississippi River. It is typically sticky like roofing tar or hard like coal and gets its dark color from the processing, which leaves behind impurities. Injected, Snorted and Smoked A user injects, snorts or smokes heroin to get their fix. All methods deliver this drug to the brain quickly. For black tar heroin, the user usually dissolves and dilutes, then injects it. Heroin in its powder form, on the other hand, can be more desirable to new users not ready to begin injection drug use because you can snort it. You can smoke either kind. How Heroin Affects the Brain Once heroin enters your brain, the body converts it back to morphine and it binds to opioid receptors, located in many areas of your brain and body. The changes heroin causes in your brain causes its high risk for addiction and the chronic relapsing that may follow after treatment. Long-term effects of heroin addiction on the brain include: tolerance - over time you will need more of the drug to achieve the same effectdependence - you need to use heroin do prevent withdrawal symptomspossible deterioration of the brains white matter, which affects your ability to make decisions, regulate behavior and appropriately respond to stressful situations Alcohol and Heroin Is a Deadly Combo A person who overdoses is likely to be under the influence of more than one substance. In fact, the Drug Abuse Warning network warns that in overdose cases the patient has typically has an average of 2.7 drugs in their system. A combination of alcohol and heroin is especially dangerous because both substances suppress your ability to breathe. If you cant breathe properly, the lack of oxygen can cause hypoxia, which can result in short- and long-term effects, including coma and permanent brain damage. Respiratory failure is the overwhelming cause of overdose deaths. Effects of Heroin Treatment on Alcohol Consumption Drinking alcohol is a suggested risk factor for heroin addiction. When an addict goes into treatment, either methadone maintenance treatment (MMT) or heroin-assisted treatment (HAT) their alcohol consumption goes down too, according to a study published in the journal Alcohol. Researchers found the HAT patients had a greater reduction in alcohol consumption.
Thursday, May 21, 2020
What is religion? Remember to advance a claim, make an argument, and support that argument with evidence from our readings. A Way of progress/life goal Primal Religions= Confucianism= To become a Chun Tzu Taoism= To follow the Way and attain or maintain te. Ã¢â¬ËÃ¢â¬Ëtwo great sanctions: the moral requirements visible in nature and the inner conviction of what is right and wrong The eastern religions of Taoism and Confucianism, as well as, the primal religions discussed by Smith are far different than any religion I have ever known. However, I know that these are still religious beliefs, and while studying them I have come to expand and change my belief of what exactly a religion is. Now, I see religion as an organized set of beliefs that affect the way a person thinks, acts, and reacts. Religious views are centered in or founded by a higher or ideal figure and believed in by a dedicated body of believers. There is a given pathway towards a goal or achievement in this life or the next one. While a religion may not explicitly state what is right and wrong, it is understood what is right way to live. The guidelines for the belief comes from a sacred written or oral record that gives organization to the belief system. Religion offers explanations to it believers as to the very beginning (origin of creation and man), the present (the purpose of creation and man) , and the very end (whether or not there is an afterlife). While a few of these are merely possible characteristics ofShow MoreRelatedReligion : What Is It?902 Words Ã |Ã 4 PagesReligion: What is it? There are many different religions that people believe in today. When I think of religion I think of a group of people who believe in a god or gods that created the world and determine your faith. There are different forms of theist religions, some of these religions believe in many gods and some only believe in one. That to me was the main part about being religious, is that you had to believe in a god. I never believed or knew that religions could be non-theistic, so I alwaysRead MoreWhat is Religion?1045 Words Ã |Ã 5 PagesWhat is Religion? Religion has many meanings; a way of life, belief, and practices. In America people have different views on religion; it was indicated in the constitution. What is the constitution? The constitution is set of laws approved by the state. Religion and constitution are separate. As stated in the constitution of the United State of America, the first amendment, Ã¢â¬Å"congress shall make no law respecting an establishment of religion.Ã¢â¬ I n other words the constitution and religion are notRead MoreWhat Is Religion1838 Words Ã |Ã 8 PagesWhat is Religion? Is religion a strong belief in a supernatural power or powers that control human destiny or is it a system of symbols, myths, doctrines, ethics and rituals for the expression of ultimate relevance (Carmody, 2008). Religion is the human quest for experience of, and response to the holy or sacred and a combination of all individuals desire to attain the promise of a better life than that here on earth, human spirituality. Religion is the voluntary subjection of oneself to God (CatholicRead MoreCulture And Religion : What Is Religion?1758 Words Ã |Ã 8 PagesCulture and Religion What is Culture? What is Religion? Which predates the other? Are they different from another? Is one a byproduct of another? Or are they one in the same? These fundamental questions will dictate whether people and their beliefs make up the interpretation of their environment or have definitive proof beyond that of a theory, substantiating Religion not just as a social construct of culture, but an absolute for acknowledgement and submission of an individual and more importantlyRead MoreWhat Is A Religion?1317 Words Ã |Ã 6 PagesWhat is a religion? A religion is a set of beliefs based on a common principle shared by a community. Some of the most famous religions are Christianity, Buddhism, and Judaism. The goal of Christianity is to be one with God. Key Christianity practices include Sunday service, reading bible, praying regularly, and pilgrimages to hold the community together and have a strong relationship with God. Christians also have a strong devotion to saints. In Buddhism, p eople practice detachment from everythingRead MoreWhat is Religion?2214 Words Ã |Ã 9 PagesReligion comes from the Latin word religare which means to Ã¢â¬Å"to tie, to bind.Ã¢â¬ It is a belief in something sacred which binds a number of people together based on a common purpose. Religion is just not an organization but it is also a platform of seeing the world. It is like a prism which shows different light to different people. India is a country where people of different religion has come and has settled down. There are the fire worshipping Hindus, the Kitabia Muslims and Christians, the minorityRead MoreWhat Is a Religion?585 Words Ã |Ã 2 Pages A religion is a system of beliefs, collective ideas, traditions, and rituals that serve the purpose of gathering, unifying, educating, and enlightening a group of people by influencing and guiding their insights, thoughts, and ways of life. Religion has been highly influential through the course of human history as a source of influence. A large proportion of people in the world today believe in a religion. Religion is most like a system, or collective structure designed to encourage beliefsRead MoreWhat Is Religion? Essay1614 Words Ã |Ã 7 PagesWhat is religion? Each personÃ¢â¬â¢s definition of religion is different. Each personÃ¢â¬â¢s faith is different. This is a question that has been asked for centuries, and regardless of the answer given there is no right or wrong answer. Religion can be defined as a group of people who have shared beliefs who feel their life has purpose or meaning. This feeling or belief that their life has meaning can come from outside of themselves, as well as within. Taking this one step further, these shared beliefsRead More What Is Religion Essay1653 Words Ã |Ã 7 Pages What Is Religion nbsp;nbsp;nbsp;nbsp;nbsp;What is religion? According to an Oxford dictionary, religion is the belief in the existence of a supernatural ruling power, the creator and controller of the universe, who has given to man a spirtual nature which continues to exist after the death of the body. Religion appears to be a simple idea on the surface, but in reality it is a very complex system of ideas that many base their lives upon. nbsp;nbsp;nbsp;nbsp;nbsp;There are many religionsRead MoreWhat Makes A Religion?946 Words Ã |Ã 4 Pagesare the same. What makes us so similar? Is it that rhythm in our chest? Is it out compassion and love for one another? Is it the desire to create art and feel inspiration? I believe religion is the key to all of these. Even if one donÃ¢â¬â¢t follow a religion, they can still admit that there is something spiritual about the likeness of each living, individual soul. Like humans, religions are also vastly similar at their core. Yes, they have many many different qualities and beliefs, but what you look at
Wednesday, May 6, 2020
Much Ado About Nothing presents a picturesque love story between two characters that meet us as individuals full of hate, and leave us as an inseparable pair. These two characters are Benedick and Beatrice and act to us as sweethearts who have fallen deeply and passionately IN love in a way that we would all fantasize over- slowly, and then all at once. Their relationship in ShakespeareÃ¢â¬â¢s play has been presented through their matching characteristics, the way they speak and the way the language has been written to show their affection, the events that occur to push them together, other people influencing a bond, the connections between how Shakespeare has presented love in his other plays and finally the different versions of thisÃ¢â¬ ¦show more contentÃ¢â¬ ¦QUOTE From this quote we can tell that while all the other characters in the essay have been given a similar, regular personality, Beatrice and Benedick stand out as the two individuals that are different from the rest t herefore we can tell that they are the two most important characters and that their love story is more interesting and less expected than the rest. As individuals, Beatrice is a stronger character who sticks to her own ways and is changed less by love than Benedick is. We can see this in the last scene when Beatrice comes close to rejecting BenedickÃ¢â¬â¢s love. On the other hand, Benedick changes dramatically after coming to terms with his own affection, specifically after he finds out that Beatrice loves him. This is shown by him trying to prove that he is not scornful and proud through the love poems that he writes which make us sympathetic towards Benedick as a sweet, hopeless lover instead of the heartless joker that we remember him as. Shakespeare also presents their love through the way Beatrice and Benedick speak and the specific language that he has used to describe their feelings. Throughout the play, Benedick speaks in prose showing his down to Earth, pragmatic side showing that he sees the humour in the situation whereas Beatrice speaks in blank verse approaching as poetic, expressive and genuine. Furthermore, she uses barbed words unlike the stereotypical women that Shakespeare contrasts these two contrasts these characters with, and is
1/8/12 Period 6 The Young Victoria Directed by Jean-Marc Vallee Produced by Martin Scorsese, Graham King, and Sarah Ferguson Production date: December 18, 2009 Movie Length: 105 minutes In a gripping romantic tale, The Young Victoria is a movie based on the turbulent first years of Queen Victoria, her reign as Queen of England, and her ill-fated romance with Prince Albert. As a child she grew up very guarded and protected. Someone always had to taste her food before her and she couldnÃ¢â¬â¢t go up or down the stair without someone holding her hand, even at the age of 18. We will write a custom essay sample on The Young Victoria Movie Review or any similar topic only for you Order Now She was always under the strict watch of her mother, and her father passed away when she was a baby. Her comptroller(the person in charge of supervising her financials), Sir John Conroy wanted William IV to die while Victoria was still under the age of 18, making her a minor and allowing him to become regent giving him the power behind the throne and control over Victoria. Victoria refuses to sign the regency over to him and when the king dies, who is her uncle, she becomes Queen of England. She begins being courted by two men Lord Melbourne, who was Prime Minister, and Prince Albert. Prince Albert was told to seduce Victoria by his uncle King Leopold of Belgium because the king wanted to secure an alliance with Britain. Along the way Victoria and Albert learn that they have so much in common being teenagers under so much pressure. They begin writing letters back and forth to each other and become fond of each other. Lord Melbourne gives Victoria bad advice after he loses a vote in Parliament, which is to not replace her ladies in waiting. She invites Sir Robert Peel of the Tories to form a new government. He is honored but refuses to accept unless she replaces her ladies-in-waiting (who were all the wives of the friends of Lord Melbourne) with his. Victoria refuses to replace them, so Sir Peel turns down her invitation, letting Melbourne return to his place again as Prime Minister. This decision causes her to be very hated by the people. They shouted at her from outside the castle and even went as far as to throw a brink through a window where she was. As Victoria went through these rough times, the letters from Prince Albert regarding how concerned he was for her helped her cope. He canÃ¢â¬â¢t resist being away from her anymore so he finds an excuse to travel to see her. He wants to propose to her but realizes that he canÃ¢â¬â¢t because as Queen she has to propose to him, which she does. They get married and the spectacle of the royal wedding wins over the public. He becomes upset at the lack of power that he has. He wants to be her equal concerning all matters. She feels like he wants control over her and it causes to them to get in an argument. During all the drama, there is also the relationship with Victoria and her mother crumbling. The King wanted to increase VictoriaÃ¢â¬â¢s income before he died but it was rejected by Conroy. Conroy hits Victoria and becomes aggressive with her in front of her mother causing tension between her and her mother. Victoria was upset that her mother just stood by and let him handle her that way. So when she was crowned she banished her mother and Conroy to an apartment in the castle. Her mother was very regretful and wrote to her many times asking for her forgiveness. She missed her mother but couldnÃ¢â¬â¢t find the will to forgive her. She replaced her mother with her ladies in waiting, who were her personal servants to care for her, and she became very fond of all of them. While on a carriage ride, and still not talking to each other, a man with a gun shoots at Victoria. Albert pushes her out of the way and takes the bullet. Luckily he survives and she realizes how much she loves him, which leads to their reconciliation. She gives him more power in the house and he fires Conroy for mishandling funds. And she places his desk right next to hers symbolizing that they are equal and also so that he can have a piece of his home with him. They later go on to have nine children, and their descendants are the royal families of Britain, Spain, Sweden, Norway and many other places. They reigned together for 20 years then Albert died from typhoid fever when he was 42. To keep his memory alive, Victoria had his clothes laid out every day until she died at the age of 81. She was the longest reigning British monarch to this day! In my opinion the movie was amazing and told the story of Queen Victoria perfectly. From the title and movie poster I gathered that the movie would be about Queen Victoria as a teen. The movie was filmed 108 years after the death of Queen Victoria. Even though there was a huge time gap, the director said in an interview Ã¢â¬Å"I tried to keep the movie as historically accurate as possible. I think he was very successful! After I saw the movie I read articles online about the actual Queen Victoria and I felt like I was watching the movie all over again. I thought the movie was good because when I was watching, it didnÃ¢â¬â¢t feel like I was watching a boring history movie. I was intrigued by the historical storyline twisted with a backdrop of romance, mystery, and a bit of action. The movie was very well written. If the goal of the director was to tell a compelling tale of the Reign of Queen Victoria, then he achieved his goal without a doubt. I honestly canÃ¢â¬â¢t think of anything I would do to improve the movie. I think that they captured who Victoria really was and fit as much as they possibly could into the 105 minutes of the movie. I would recommend the movie to anyone. I think the World History themes that are best illustrated in the movie are Empire Building, and Power ; Authority. The Empire building theme applies because this movie in a way is about Queen Victoria starting a new empire when she took the throne. She had to handle all of the government and she had no training. She appointed new people, for different political roles and began to build her own empire. The theme Power and Authority is the more dominant theme. The whole movie is about her rise to power and how people tried to take it away from her. People such as Sir Convoy and Melbourne tried to take advantage of her and get her to sign her power over to them. But since she was very strong-willed she refused. She knew she had little training but she wanted to be the only one in power! The introduction of the movie was a voice over from Victoria while showing her as a Baby ; as a little girl. It shows how she first discovered that she was the sole heir to the throne. She had an uncle he didnÃ¢â¬â¢t have ny children. She talks about how her life was far from normal and how even though she lived in a castle, she felt trapped. The moral of the story was to stay true to yourself and to not let people control you. The movie did very well with the public and received many accolades. It earned a worldwide gross of $27,409,889. It also received 3 nominations for Oscars regarding the costu mes and art design. It won an Oscar for best costume design. The movie was nominated for many British Awards. Emily Blunt was also nominated for Best Actress at the Golden Globes. The film was very sucessful! How to cite The Young Victoria Movie Review, Essay examples
Saturday, April 25, 2020
Liko Paper Results Reporter| | Out of 10 questions, you answered 5 correctly with a final grade of 50%| | | | | | 5 correct (50%)| | | | 5 incorrect (50%)| | | | 0 unanswered (0%)| | | Your Results:| The correct answer for each question is indicated by a . | - Top of Form | 1 CORRECT| | Value is the customers perception of all of the benefits of a product or service weighed against all the costs of acquiring and consuming it. The mileage of a car would be considered as a(n):| | | A)| functional benefit. | | | B)| experiential benefit. | | | C)| social benefit. | | | D)| psychological benefit. | | E)| internal benefit. | | | | | | Feedback: Difficulty: Hard LO: 01-01 Topic: The Role of Marketing Blooms: Apply AACSB: Reflective Thinking Page: 07 Value is the customers perception of all of the benefits of a product or service weighed against all the costs of acquiring and consuming it. Benefits can be functional (the performance of the product), experiential (what it feels like to use the product) , and/or psychological (feelings such as self-esteem or status that result from owning a particular brand). | | 2 INCORRECT| | How did integrated marketing communications (IMC) revolutionize the role of marketing? | | A)| It shifted marketplace power from retailers to manufacturers. | | | B)| It led to increasing dependence on the advertising element of the promotion mix. | | | C)| It led to the rapid growth and development of database marketing. | | | D)| It created a lessening need for advertising agencies to be accountable for their actions. | | | E)| It shifted marketing expenditure from non-traditional to traditional media advertising. | | | | | | Feedback: Difficulty: Easy LO: 01-03 Topic: Reasons for the Growing Importance of IMC Blooms: Remember AACSB: Analytic Page: 14 Major characteristics of this marketing revolution include: the growth and development of database marketing. Many companies now have extensive databases containing customer names; geographic, demographic, and psychographic profiles, purchase patterns; media preferences, credit and other financial information; and other relevant characteristics. | | 3 CORRECT| | Which of the following statements is true about branding? | | | A)| Organizations should not provide the same level of promotion to brands during recessions as they do during times of prosperity. | | | B)| A well-known brand has a competitive advantage in the market. | | C)| Companies trying to sell their products internationally do not benefit from having a strong brand name. | | | D)| The appeal of recognized brand names is declining. | | | E)| Many organizations view the process of creating and maintaining a strong brand as a liability. | | | | | | Feedback: Difficulty: Medium LO: 01-03 Topic: The Role of IMC in Branding B looms: Understand AACSB: Analytic Page: 15 With more and more products and services competing for consideration by customers who have less and less time to make choices, well-known brands have a major competitive advantage in todays marketplace. | 4 CORRECT| | ____ advertising would focus on creating a demand for MilkBone, a brand of dog biscuits, among consumers. | | | A)| Selective-demand| | | B)| Direct| | | C)| Trade| | | D)| Primary-demand| | | E)| Secondary-demand| | | | | | Feedback: Difficulty: Hard LO: 01-04 Topic: Advertising Blooms: Analyze AACSB: Reflective Thinking Page: 20 Refer: Figure 1-4 Primary-demand advertising is designed to stimulate demand for the general product class or entire industry. Selective-demand advertising focuses on creating demand for a specific companys brands. | 5 INCORRECT| | The ad for Gills onions in Fresh Cut, a publication for people in the grocery business, encouraged store managers to stock up on the product. The ad is an example of _____ advertising. | | | A)| consumer| | | B)| trade| | | C)| cooperative| | | D)| comparative| | | E)| primary demand| | | | | | Feedback: Difficulty: Hard LO: 01-04 Topic: Advertising Blooms: Analyze AACSB: Reflective Thinking Page: 20 Refer: Figure 1-4 Advertising targeted to marketing channel members such as wholesalers, distributors, and retailers. We will write a custom essay sample on Liko specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Liko specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Liko specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The goal is to encourage channel members to stock, promote, and resell the manufacturers branded products to their customers. | | 6 INCORRECT| | Several years ago, consumers could get a free Bart Simpson watch if they collected and mailed in three Universal Product Codes from boxes of Kelloggs cereal. Which element of integrated marketing communications was being used in this case? | | | A)| Sponsorship| | | B)| Interactive marketing| | | C)| Direct-order advertising| | | D)| Sales promotion| | | E)| Exchange advertising| | | | | | Feedback: Difficulty: Hard LO: 01-04 Topic: Sales Promotion Blooms: Analyze AACSB: Reflective Thinking Page: 23 Sales promotionis generally defined as those marketing activities that provide extra value or incentives to the sales force, the distributors, or the ultimate consumer and can stimulate immediate sales. | | 7 CORRECT| | SoBe beverages was a major sponsor of the Gravity Games, which included contestants performing 360-degree turns in mid-air while on motorcycles, competitive skateboarding, and other extreme sports. By co-sponsoring this event, SoBe was indulging in:| | | A)| trade advertising. | | | B)| direct marketing. | | | C)| personal selling. | | D)| primary-demand advertising. | | | E)| public relations. | | | | | | Feedback: Difficulty: Hard LO: 01-04 Topic: Publicity Blooms: Analyze AACSB: Reflective Thinking Page: 25 Public relations uses publicity and a variety of other tools-including special publications, participation in community activities, fund-raising, sponsorship of special events, and various public affairs activi ties-to enhance an organizations image. | | 8 CORRECT| | Advertisements, websites, press releases, brochures and point-of-purchase displays are all examples of:| | | A)| intrinsic touch points. | | B)| company created touch points. | | | C)| consumer created touch points. | | | D)| unexpected touch points. | | | E)| extrinsic touch points. | | | | | | Feedback: Difficulty: Easy LO: 01-05 Topic: IMC involves Audience Contacts Blooms: Remember AACSB: Analytic Page: 26 Company created touch points are planned marketing communication messages created by the company such as advertisements, websites, news/press releases, packaging, brochures and collateral material, sale promotions, and point-of-purchase displays along with other types of in-store decor. | | 9 INCORRECT| | During an internal analysis conducted for the creation of the marketing plan of PSA Peugeot Citroen, Europes second-biggest car manufacturer, the company would have discovered:| | | A)| a potential market in the United States. | | | B)| the image of the company as an efficient manufacturer. | | | C)| how competition from Volkswagen is impacting the companys growth. | | | D)| untapped target markets. | | | E)| the current demographic trends in the environment. | | | | | | Feedback: Difficulty: Medium LO: 01-06 Topic: Promotional Program Situation Analysis Blooms: Remember and Understand AACSB: Analytic Page: 29 Another aspect of the internal analysis is assessing the strengths and weaknesses of the firm or the brand from an image perspective. Often the image a firm brings to the market will have a significant impact on the way the firm can advertise and promote itself as well as its various products and services. | | 10 INCORRECT| | The external analysis (done for the creation of the marketing plan) of the situational analysis would examine:| | | A)| the image of the company or the brand. | | | B)| the characteristics and buying patterns of the firms ustomers. | | | C)| the firms ability to implement the promotional program. | | | D)| the selection and evaluation of the ad agency. | | | E)| the results of the previous marketing plan. | | | | | | Feedback: Difficulty: Easy LO: 01-06 Topic: Promotional Program Situation Analysis Blooms: Remember AACSB: Analytic Page: 32 An important part of the external analysis is a detailed consideration of customers characteristics and buying patterns, their decision processes, and factors influencing their purchase decisions. | Bottom of Form