International Marketing for Elais

1. INTRODUCTION ELAIS is today the longst bon ton in the oil the luscious producing sphere and a model of its kind for the Greek food industry. During its more than 75 years of operation, it has made a actual section to the countrys economic development, primarily by making undecomposed occasion and standardizing the domestic olive oil production. ELAIS has a large form of employees and invests heavily for the continuous quality improvement of its products. It also makes a daily contribution to the diet of the Greek family, by manufacturing and encase its products, in agreement with up-to-date nutritional regulations. A member of the Unilever Group, ELAIS success affluenty combines its Greek identity with the elements of a modern-day European company, project the image of a company with an im discover forthive know-how, a fuddled distribution ne cardinalrk and modern selling techniques. Its aspiration is to be the best company in Greece, by constantly improving and increasing the range of its products and the services it provides, to the extreme satisfaction of its clients and suppliers. Vision: To be the most effective company in Europe, in our plain stitch of operations, insuring profitable offset and aiming at fully satisfying the demand of our customers, employees, consumers and shareholders.

Mission: gainful growth and continuous improvement in our performance, in accordance with the standards set by Unilever, and the dynamic development of our ancestry environment. 2. story ELAIS was established in 1920 under the NAME Aristotelis Makris & Company on the same site in Neo Faliro, as it is today.! It became a Societe Anonyme in 1932 under the name of ELAIS, at the same time increasing its share capital. The company began its operations with only ii hydraulic insistencees by way of processing machinery, which were used to press out the seeds, and with philosophy to... If you want to get a full essay, order it on our website: BestEssayCheap.com

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